Today I am bringing you something a bit different as you can tell by the title of this post. But common if I can bring you inspirational posts, then I can throw in some intellectual ones too right?! Of course!
So today’s topic is SEO and for some of you, I am sure the question is what is SEO?
Search Engine Optimization (SEO) is the art and science of getting your website or blog ranked at the top of the search engines.
Now, there are a few factors to consider for priority placements and they are listed below:
- Time on site– The more time a person spends on your site, the more interesting it must be and the more the chances of better ranking;
- Bounce rate– You have a ‘bounce’ on your site if people come to a single page and then leave again- basically, they hit it once and are gone. But if people visit a second page on your site, there is no bounce.
- Click-through rate– Having a high click through rate tells Google that people were interested enough in your site to visit it in the first place, which means other people will also find it interesting, so they keep it high on the results page.
- Page load speed– Fast loading sites benefit the visitors because they don’t want to wait. Google is dedicated to serving up search results that appeal to their visitors, they want to deliver page results that the users like, which means giving a slight preference to pages to that load faster than others.
In summary, you must work on Quality of Content, Quality of Design and Ease of Navigation.
I hope enjoyed this piece because another post is coming right up!!